Categoría: Social

Online Recruiting @ Social Networks?

Headlines were surging today with Facebook’s claim as a solution for online jobhunters and their counterparts. LinkedIN was quick to note that people want to keep their Facebook profiles *very separate* from their professional profiles, i.e., LinkedIN. Nevertheless, with 750+ million users under their belt, the people at Facebook are facing not «if» but «when»…

How social networks are changing our experience in sportsCómo las redes sociales están cambiando nuestra experiencia con los deportes

  The way we think about sports is going through a fast transformation. Attendance in most stadiums has declined, but TV programs prevail. We are always connected to sports because of the proliferation of high definition TV’s, mobile devices, Twitter and fantasy leagues. Warren Packard from Mashable shares some notes about how our way of…

Is Social Media changing the way we do business? Part IIEn los medios de comunicación social está cambiando la forma de hacer negocios. Parte II

  Is Social Media Changing Online Business? I frequently read the following phrase: “I had a life before, now I have the Internet,” says Luis Samanamud – DCT Business Information Analyst. Now, not only do we have websites that can easily be navigated from one page to another with a simple click, but we also…

Is Social Media changing the way we do business? Part ILos medios de comunicación social está cambiando la forma de hacer negocios. Parte I

IS SOCIAL MEDIA CHANGING ADVERTISING?  Social networks cannot live off of their users’ pictures, conversations and contacts alone and if you remove platforms that help you establish and manage professional contacts like Xing or LinkedIn, that charge premium fees, income generated by these sites is the result of the advertising within them. According to Emilio…

How to choose a director of social media for your business – Part IV Como elegir un director de medios sociales para tu negocio – Parte IV

In short, it is possible to create an internal Hi5 or MySpace, for teamwork oriented businesses, where employees can create profiles with their job skills, time of employment with the company, projects in which they have participated, and have a business social network for co-workers, customers or partners. Now IBM is positioned at the forefront…

How to choose a director of social media for your business – Part III Como elegir un director de medios sociales para tu negocio – Parte III

We have heard and read about the benefits of social networks as a business-marketing tool, but… have we tried applying them internally? To say that communication, as we know it, is undergoing a process of change is nothing new. With the arrival and dissemination of social networks, our way of interacting has been transformed, not…